NPR Digital Services Blog

Earlier today, NPR’s Andy Carvin sent out a twitter message: “Support my #egypt tweeting? Pls donate to your NPR station http://n.pr/b7N0RZ tweet amount & station w/ tag #gave4andy.” It’s been retweeted, and it seems that donations are coming in.

Is your station getting donations as a result of this?

This explains what’s behind it and how it’s going so far:

So far, the on-the-fly pledge drive has raised over $2,000, by my rough count — $2,215, to be precise — for member stations both big (WNYC, WBUR) and small (WOUB from Athens, Ohio).

And what might this mean for the concept of pledge overall?

With the ad hoc hashtag, “we may have stumbled onto a useful way” to rethink the pledge, Wilson notes. It’s way too early to make any concrete conclusions about event-specific solicitations, of course. Still, though: ”There may be a kernel in this.”

Here are the slides from Public Interactive’s webinar “Social Media for Stations”, presented by PI Product Manager Angie Tung, along with information presented by KETR-TX Station Manager Jerrod Knight and WYPR-MD New Media Director Kyle Leslie.

If you have any questions or feedback for future webinars, please contact angie@publicinteractive.com.

• Social Media Webinar 101 – presented by Angie Tung, Public Interactive
• Social Media Webinar WYPR – presented by Kyle Leslie, WYPR-MD
• Social Media Webinar KETR – presented by Jerrod Knight, KETR-TX
• Social Media Webinar Video

What is a Facebook Fan Page? How do I ‘reTweet’? I’m a small station with tight resources; how do I engage my audience using Social Media tools?

Public Interactive will host a social media webinar on Tue, Apr 13, focusing on Facebook and Twitter. Public Interactive Product Manager Angie Tung will present quick tips on each platform so you can start using Social Media tools right away! The webinar will also feature Katie Kemple, Communication Manager for the Public Media Economy Story collaboration project. Plus, guest speakers from local stations share their social media journey.

• Jerrod Knight, Station Manager, KETR-TX
• Kyle Leslie, Director of New Media, WYPR-MD

Tue, Apr 13, 2010 2:00 PM – 3:00 PM EDT
Webinar: Social Media for Stations

Register here.

Sign up for Public Interactive’s webinar on two popular social media platforms: Facebook and Twitter. We’ll dissect your nagging social media concerns about retweets, groups and mentions.

Plus, two local stations from small and mid-sized markets share their social media journey. Hear how social media has impacted their experience on air and online.

Tue, Apr 13, 2010 2:00 PM – 3:00 PM EDT
More details to follow!

Register here.